2. Bigger isn't always better

Want to write, sell or market your book faster? Then, a writing coach may well be the answer coach outlet!

A writing coach can act as a sounding board for ideas while you're writing or selling your book. They can see your blind-spots. They can pull you up before you go too far in the wrong direction.

Most importantly, they can help you think bigger. In fact, the very best coaches will help you think way, way BIGGER, than you ever thought possible.

Here's a quick checklist to help you choose the right coach or mentor:

1. Success stories
Ignore the sales patter and fancy website. Cut to the chase. Go straight to the testimonials page or check out the success stories. Are these clients using lukewarm words like 'good', 'ok' and 'fine' ? Or are they RAVING about the experience they've had using words like 'excellent' coach outlet, 'amazing', 'first class'? You'll notice that some websites have no testimonials at all - give these ones a wide berth my site coach outlet las!

2. Bigger isn't always better
Be wary of services that list scores of coaches. Bigger is NOT necessarily better. Some services seem to collect names and resumes in the same way that a train spotter collects train numbers. Sometimes resumes get uploaded on to a website without any checking or quality control at all. You need to be certain exactly who is running the operation, whether they are monitoring quality and how often.

3. Look for results
Have you noticed how the most intelligent people aren't always the cleverest? I've met many top-of-the-field professionals over the years who are utterly clueless. They may have worked in publishing for 20 years as a director, yet they haven't the first clue when it comes to helping a newbie author. Similarly, I've worked with authors with strings of literary awards who are useless at critiquing others' manuscripts. While these professionals may work well on their own or in a traditional environment, they sometimes aren't much use working with others. Yes, a resume is important. But more important than this are RESULTS. Don't get taken in by someone's 'potential' to help you. What you really need to know is that they have a solid track record for helping authors get published.

4. Talk the same language
Make sure you choose a writing coach who understands your goals. For example, there's no point working with a coach who specializes in academic writing if you want to write a bestselling book is for the mass market. Chat first to see what they are offering you. Ask them: "In 12 months' time what will I have achieved?" Look for a direct and frank answer, rather than fudging and wavering. Check their clients' testimonials to make sure their aims align with yours. Don't pick them for their 'potential', but for what they have actually achieved.

5. Don't go cheap
I can't remember where I first heard the phrase: "Pay peanuts - and you'll get monkeys" but this is SO true. Don't make the mistake of picking a coach just because he or she has the lowest hourly rate. I've made this same mistake myself when hiring people in the past - and it's always ended up costing me more in the long-run. A professional who is well-paid for their services is more likely to give you the time and care you deserve, than someone who you pay peanuts!

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